Alice, our Founder, has spent years working with schools and as a private tutor to prominent families in the UAE, witnessing firsthand the unique needs and challenges faced by parents looking to provide quality early education for their children. Together with Alice's expertise, and professional support from Megan and Aliyah who has deep knowledge of early childhood development , Alice envisioned a solution that brings expert-designed, hands-on learning activities directly into homes, making it easier for families to support their child’s development while strengthening the bond between parent and child.
Play. Learn. Grow
A journey of growth, learning, and discovery
Rooted in the Arabic word رِحْلَة, meaning “journey” or “voyage”, it symbolises more than travel — it reflects personal development, milestone moments, and the adventure of childhood. In the context of Rehla Box, it embodies the idea that each child is on a unique path, and every box supports them along that journey — through play, connection, and meaningful learning experiences.
Our Mission
Rehla Box is here to empower children on their journey of discovery, helping them build essential skills through engaging, culturally inclusive activities. We are committed to inspiring curiosity, creativity, and confidence in every child while fostering joyful and enriching family moments.
Our Vision
We strive to become a trusted leader in educational discovery, inspiring young minds across the Middle East to reach their full potential. Our vision is a world where every family has the tools to engage, learn, and grow together, unlocking endless possibilities through exploration, hands-on learning, and shared experiences.
Why Rehla Box
Rehla means “journey” in Arabic — a name that reflects our mission to take children on a playful path of learning and discovery. Each box is a step in their developmental journey, filled with curated activities designed to support milestones and spark curiosity.
Enhance your child's learning journey TODAY!
At Rehla Box, we believe that every child’s early years are a precious journey of discovery, learning, and growth. Founded by Alice Robins, a qualified Early Years Educator with extensive experience in the Middle East, Rehla Box was born from a passion for nurturing young minds and supporting families in creating meaningful learning experiences.
